"Roll through the hood bumping 'Ice Ice Baby' /Think I give a fuck? Better than the shit I heard lately"
--J-Zone
Ah, guerilla marketing. Apparently Zune's marketing slogans like "Tongue Kiss the social" or whatnot haven't been working, so they pulled up to the Lower East Side at 3 AM and starting bumping Timberlake's "SexyBack". They couldn't even use a more recent single? Apparently residents were not amused, to the point that they registered a domain to make a public complaint (demanded money). You can see a video on their site.
In Microsoft's defense, it was still midnight on the Left Coast.
