Music videos can either be compelling or just a shallow visual accompaniment. In this case, J. Cole’s newest music video for “She Knows” directed by Sam Pilling puts together a string of scenes together to put together the emotional content of the lyrics and music to screen. Following a troubled youth and his experiences throughout his typical day to day, the scenes shows an epiphany over the sins that he has committed.
The track which also features Amber Coffman comes off his album Born Sinner which is now available.
Watch his newest music video below: