Rachael Ray SXSW party bigger and better this year!

    Last year, as you maybe remember, Rachael Ray threw a party (featuring Holy Fuck, the Raveonettes, and her husband’s band, the Cringe) at SxSW. I’ll let you digest (ha!) this quirky bit of info before I mention that 1) people (ahem) who showed up expecting delicious, gourmet food were sorely disappointed and 2) it seemed, from the moment it was announced, like a kind of a one-off novelty stunt.

     

    Wrong, thankfully. MTV reports that not only is Ms. Ray returning this year, but that her party will be “expanded,” with a source quoted as saying there may be as many as “10 or 12” bands playing, and that The Hold Steady have already been confirmed.

     

    In the meantime, the Rachael Ray pre-party party will be held in New York City at Santos Party House on February 25. [Stereogum, MTV]