Here's a pretty nutty video symbolizing the synergy between big brands and emerging artists: Nike has a new infomercial that features Ra Ra Riot band members Rebecca Zeller and Alexandra lawn talking about how they make time to run whilst on tour. We learn that they like to run, their band names was supposed to be temporary and that they are very pretty while running in Nike sneakers. Perfect advertisement for the band, probably. Not? [Stereogum]