You’d think Rihanna’s popularity as a recording artist would translate to the live arena, but ticket sales suggest otherwise. Least year it was reported that she made around $410,000 per night on a tour that was full of low attendances and cancelled shows, and it looks like history is repeating itself in 2011.
According to the New York Post, her manager Jay Brown has advised Rihanna to cancel the US dates on her current Loud tour. The article cites a date at the huge T.D. Garden arena in Boston on July 24 as an example of how badly things are going: 3,700 tickets have been sold so far, with 15,000 sales needed to just break even.
That disastrous 2010 tour led to the singer splitting with her manager Marc Jordan, and she hired Roc Nation representative Brown to mop up the mess. But it seems like there’s a cold, hard fact she will have to swallow here: people just don’t want to go and see Rihanna play live on the scale she currently has in mind.