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10:45 a.m. · August 1, 2012
Dr. Dre Gifts Beats By Dre To Athletes To Get Around Olympic Branding Rules
Remember that Big Brother-esque
no-branding-within-a-mile rule the Olympics announced a couple weeks before the games started
has found and exploited possibly the most simple loophole to get his Beats by Dre headphones seen by a billion people.
is reporting that the Beats team has been simply gifting their signature headphones to "select" athletes, like Michael Phelps, as well
as Union Jack branded
models to British athletes. Head over to
's page to read some semi-awkward tweets from British athletes praising their new cans. [
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