Doug Morris is an absolute moron

    Really interesting article over at Spin (I know, I’m surprised too) which quotes Doug Morris, Chief Executive over at Universal Music, ripping into sites like YouTube and MySpace. Andrew touched upon this yesterday, but I wanted to weigh in as well.
    At a recent investors conference, Morris had the following to say about the sites:
    “We believe these new businesses are copyright infringers and owe us tens of millions of dollars. How we deal with these companies will be revealed shortly.”
    What world do these music executives live in? Do they really think that watching music videos on YouTube–that they could watch for free on TV anyway–is hurting their bottom line? And is anyone really so daft as to question the positive impact that MySpace has had in promoting artists? Why in the world would a major label want to spurn companies that are doing their job for them? (promoting/exposing their artists)
    Normally, I’d make a point here that major label executives are behind the times, and just don’t understand how to incorporate new media into their business plans. However, this next quote from Morris shows that he didn’t have a clue from the get-go.
    “[MTV] built a multibillion-dollar company on our [music]…for virtually nothing. We learned a hard lesson.”