DJ Shadow Shares 13 Secrets For Music Industry Survival

    The creator of 1996’s legendary Endtroducing….. and 2006’s not-all-that-legendary The Outsider, DJ Shadow took a minute of his time to write out 13 tips for those looking for longevity in the music industry. The acclaimed producer, who’s been in the game now for two decades, shares pieces of wisdom like “Realize when you’ve made a mistake – like turning down Apple,” as well as less-regrettable things such as “Keep up with technology” and enjoying the moment. As Hypebot notes, this list of 13 comes just in time for Friday the 13th–so, it may be in your best interest to avoid the bad luck and heed Shadow’s words. Check out his advice below, and hit up GQ UK for his explanation of each point. [Hypebot]

    1. Listen to the advice of those who’ve gone before you
    2. Realize when you’ve made a mistake – like turning down Apple…
    3. Expect to hear your music in strange places
    4. Enjoy the minutiae
    5. Keep yourself mysterious to fans
    6. Touring doesn’t make as much as you think
    7. Defy Spinal Tap with your stage show
    8. Embrace the oddity of streetwear
    9. Go to where the work is
    10. Respect the craft
    11. Reissues take a lot of work
    12. Keep up with technology
    13. Always have another project