Fans who were at this year’s Coachella may not agree about what band was the best, but they’ll be in agreement over what was by far and away the most memorable aspect of this year’s event: the Tupac hologram. After it appeared, it spawned everything from a Twitter handle to a list of dead musicians who would get the same treatment. However, that’s not going to happen.
Digital Domain Media Group, the company that was behind the hologram, declared Chapter 11 bankruptcy and will be sold to Searchlight Capital Partners. The private investment firm will buy Digital Domain’s production business for $15 million, pending court approval of course.
In addition to the Tupac hologram, the company was responsible for the special effects for films including Pirates of the Caribbean, Transformers and Titanic. The company won an Oscar for its work on reverse-aging on Brad Pitt’s character in The Curious Case of Benjamin Button.
For fans worried that the hologram would begin a trend of dead stars coming back to life, well, it’s safe to say that it may not happen any time soon.