Satellite radio’s SiriusXM have just announced a major new addition to their channels, in the form of an all Beatles channel. It will feature music from the legendary group, exclusive interviews with other musicians regarding their impact on music, and weekly live recordings of The Fab Four.
Set to go live on May 18, it will come just one week before the group’s 50th-anniversary edition release of Sgt. Pepper’s Lonely Hearts Club – a special boxset to commemorate the landmark 1967 record. On June 1, the channel will play an all-new mix of the album, along with exclusive commentary from the late George Martin, which is sure to peak fan interest.
Clearly, a major coup for the station, SiriusXM President and chief content officer Scott Greenstein said: “We are so proud to announce the most popular band in history has joined us for their own SiriusXM channel.” Greenstein also addressed fears that it might be too focused on retrospection by saying: “It will be a channel that will sound shockingly current and alive, not a retrospective jukebox.”
Paul McCartney and Ringo Starr have also backed the new channel, with McCartney saying: “I still remember the thrill of when we first heard our music on the radio, but I don’t think any of us would have imagined that we’d have our very own Beatles radio channel more than 50 years later,” and Starr stating: “Now you can listen to the Beatles, ‘Any Time at All.”
This follows in a long line of artist-branded channels under the SiriusXM umbrella, with the likes of Eminem, Bruce Springsteen, Pitbull, Tom Petty and more getting their own designated spots on the satellite radio service.
Those who aren’t subscribed can get a free trial, starting on May 17 and ending on May 30. You can find Beatles Channel on SiriusXM channel 18.