
It's been a tough month for 50 Cent. The projected sales figures for Before I Self Destruct have been bottoming out of late, and now he finds out that his master plan to make condoms cool again is doomed to failure. After deciding that the Wrap It Up condom campaign was played out, 50 Cent decided to create a prophylactic that every man would kill to use:
"The Wrap It Up campaign is something that is used so often, it wasn’t effective anymore. So I thought this is a great opportunity for me to get involved. But it just didn’t work out because I wanted things in it that wouldn’t work. I wanted things that would prolong sexual performance. You could just put it on and just go.”
Rather than cede an inch on the subject, Fiddy has abandoned his quest. Apparently a world where men are left to their own devices in the bedroom is something he simply can't fathom. [The Daily Swarm]
"Rather than cede an inch..." lol.
Awesome headline.