Bear In Heaven are clearly trying to add more color to their palette with their new album, I Love You, It's Cool. Their last album, Beast Rest Forth Mouth was full of big screen synth jams, and it's cover was mostly red. The cover for I Love You is considerably more colorful, and thier music has different shades too: The first single, "The Reflection of You," lets the synth curtains come down in the choruses, and this thing is less monolithic synth walls and more dancing synth washes. It's a hell of a return for these guys, who seem like their poised to jump to the next level.
I Love You, It's Cool is due out on April 3.
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