Pretty cool...

RULES:

-To win you must name as many of the Conan O'Brian sketch characters in the illustration as possible, and be among the first to do so. Keep in mind, some of the items can be named by a reference or sketch name, in addition to the character's name. The more specific you are the better chance you have of getting it 100% correct (or MORE correct than another person). For example, #15 is just a common character (Santa Claus), but #10 is a character with a part inside of a common sketch. Confused? Great.

http://josholland.blogspot.com/2010/02/i-heart-conan-contest-is-live.html

via:

http://nymag.com/daily/entertainment/2010/02/play_the_i_heart_conan_game_of.html