In other news Prefix releases their own video concert review site:

Interview with Pfork head honcho Ryan Schreiber about Pitchfork TV:

....When did you come up with the idea and how did it become a reality?
It's been an idea for maybe two years but began to look more feasible last May. I got in touch with this guy Juan Pieczanski, who had been doing a show called "Juan's Basement" for PlumTV. He basically invites bands over to his basement to do a session and then have a bit of an interview in his backyard. It's cool because it shows the band showing up and setting up and all that. I had seen a few things like this around the web and this was the nicest looking and best done, while still obviously on a budget. Anyway, I sent Juan an email and asked if he might be interested in doing some video stuff for Pitchfork. So, the first thing we did was go to Philadelphia the following weekend -- we got on it right away -- to document the band Man Man recording their new album. It was just a bit of a trial thing, if it didn't work out, it didn't work out, but it actually turned out super good. I was really psyched about it because it was so much better than I thought it would be. In August, I decided we should we really do this. It was then I brought on Juan and this guy RJ Bentler, who I knew from Chicago and had done a bunch of shooting for our festival. So yeah, we just decided to go for it.........

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