I think it's a cool product, but $360 is too much. If they lowered the price I would definitely consider though.

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Amazon has been investigating the option of inserting ads in e-books, patent filings reveal, according to MediaPost.

 

Patent filings are by no means a solid glimpse of a company's plans. But it makes sense that if Amazon could make money selling in-book ads, it could use that revenue to help subsidize Kindle content. One idea, for example, would be to offer free, ad-supported copies of Kindle e-books to Amazon customers who buy physical books.

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http://www.businessinsider.com/amazons-patents-reveal-kindle-advertising-plans-2009-7