Carson-born rapper and producer Curtiss King cites the origin of his stage-name as being a play on his middle school name. So, consider it just a helpful coincidence that it is also an inversion of the legendary soul musician Curtis Ousley's handle King Curtis. Every little bit to help another blog-rapper, right?
King is well aware of the game he is entering. He has used the expression "blog-hop" when discussing his music. He described the term as a style that defies "childish ass titles such as Hipster, Gangster, Underground, or Mainstream" and that is "simply Hip-Hop based music that circulates the internet off the strength of the people saying it’s dope." More specifically, "It’s music that sounds dope on even crappy computer speakers." He is correct in saying that the term can be applied to artists like Drake, the Cool Kids and M.I.A., who benefited from a heavy net presence. However, he is also oversimplifying the flexibility of their sound (perhaps he is not thinking of how these artists' records are also designed for professional sound systems, as well as "crappy computer speakers").
While his choice of words may not be entirely accurate, his actions indicate he is aware of the necessary steps to stand out in the "blog-hop" world. Since the early '00s he has steadily built a discography that is both easily accessible (he has several mixtape albums available for free download on Bandcamp), as well as being designed for low and higher-fidelity sound systems. His Big Drums Come Knockin' and Jet Pack On E contain club-friendly material packaged with the hip, familiar winks of other net favorites like Curren$y or B.o.B. He also has plenty of nuggets for the nerds, particularly through his inclusion on the #TVThemesFlipped series wherein artists literally flip popular television theme songs (King takes on "Family Matters," "Small Wonder" and "Smart Guy"). And, of course, he has his share of material for the hip-hop-literate: The Futurist includes remixes of hip-hop staples like Kanye West's "Love Lockdown" and Lil' Wayne's "A Milli," along with underground productions like Reign Major's "Supra."